Top Beauty & Cosmetics Websites in Guatemala

Name: Top websites in Guatemala (Beauty & Cosmetics)
Creator: Semrush
License: https://semr2.toolwaly.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Beauty & Cosmetics Websites in Guatemala, Updated March 2026

March 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

soyfetiche.com

29.61K

77.13%22.84K

22.87%6.77K

↑13.93%

↓39.33%

Search

fragrantica.es

22.96K

78.47%18.01K

21.53%4.94K

↑33.67%

↑17.51%

Search

sephora.com

8.2K

100%8.2K

-

↑84.71%

↑3.57%

Direct

glamour.mx

6.42K

19.38%1.24K

80.62%5.18K

↑101.89%

↓45.47%

Direct

perfectcorp.com

5.01K

91.8%4.6K

8.2%411

↑74.46%

↓26.7%

Search

yesstyle.com

4.03K

100%4.03K

-

↑4.84%

↑372.51%

Direct

beautydepot.com.gt

3.85K

91.23%3.51K

8.77%338

↑75.73%

↓28.5%

Search

stylevana.com

3.85K

4.86%187

95.14%3.66K

↑1,331.6%

↑882.1%

Direct

fragrantica.com

2.67K

100%2.67K

-

↓16.63%

↑8.54%

Search

headandshoulders-la.com

2.44K

48.38%1.18K

51.62%1.26K

↓22.06%

↓35.48%

Direct

skinboutique.gt

2.4K

100%2.4K

-

↑58.27%

↓52.1%

Search

todobelleza.com.gt

2.31K

48.79%1.13K

51.21%1.19K

↑22.37%

↓56.22%

Search

oliveyoung.com

2.29K

100%2.29K

-

↓12.81%

↑14.77%

Direct

sweetcare.com

2K

87.88%1.76K

12.12%242

↓35.58%

↑58.87%

Search

eucerin.com.gt

1.54K

83.31%1.28K

16.69%257

↑331.37%

↓36.97%

Search

talkinheads.net

1.54K

71.63%1.1K

28.37%436

↑76.87%

↓35.18%

Search

doterra.com

1.51K

100%1.51K

-

↑59.49%

↑50.68%

Direct

ulta.com

1.44K

100%1.44K

-

↑41.12%

↑0.17%

Search

avon.com.gt

1.36K

100%1.36K

-

↑177.3%

↓61.42%

Direct

lecleire.com.gt

1.14K

76.38%870

23.62%269

↓30.34%

↓58.25%

Search

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Key Insights on Top Beauty & Cosmetics Websites in Guatemala on March 2026

As of March 2026, soyfetiche.com leads Beauty & Cosmetics in Guatemala with 29.61K monthly visits. Its audience skews desktop-first (77.13% desktop / 77.13% mobile), and traffic is up month over month 13.93% and down year over year -39.33%. fragrantica.es holds second with 22.96K visits and a desktop-leaning mix (78.47% desktop / 21.53% mobile), while sephora.com ranks third with 8.2K visits.

Across the leaders, qvc.com is the most mobile-first (100% of visits), whereas sephora.com is the most desktop-reliant (100%). Momentum favors stylevana.com in the latest month (1,331.6%), while fragrancex.com shows the steepest pullback.

Acquisition patterns also differ: soyfetiche.com is driven primarily by search, soyfetiche.com by direct, and soyfetiche.com by referral; overall, 35 of the top 100 sites are direct-led, 58 are search-led, and 5 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Beauty & Cosmetics Websites in Guatemala